Boulevard Brewing Company

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Boulevard’s Easy Sport Is in a Class All Its Own

May 06, 2019

By Tucker Anders, May 06, 2019

As they say, “Imitation is the sincerest form of flattery.” When a few West Coast breweries started upping the bitterness in IPAs to insane levels, the rest of the beer world followed suit. The came hazies and, well, you know how this story goes. This year, the new thing in beer is the low-calorie, low-carb, low-ABV ale. I love an easy-drinking brew, so when nearby Kansas City-based Boulevard Brewing Co. introduced  Easy Sport, its riff on the style, I had to grab a sixer. Frankly, I’m amazed with the result.


Let’s be honest, a beer marketed as a “recreation ale” with three added supplements (more on that later) isn’t meant to be consumed from fancy glassware. Easy Sport should be slammed straight from the can. For those interested in seeing what they’re drinking, a quick pour shows Easy Sport is a good-looking brew. It’s straw yellow with some of the most active bubbling activity I’ve ever seen.


Easy Sport smells like someone cut a beer with lemon-lime Gatorade. It smells hydrating, with a clean citrus aroma from the hops and tangerine peel. Despite all of this, it still has the nose of a beer, complete with yeastiness and crisp malt.

This is the type of beer I always want in my fridge.”


Anyone who has thrown back a post-workout Gatorade will get nostalgic drinking Easy Sport. It’s got all of that hydrating, salty and tangy flavor without the punch of sugary sweetness. Boulevard ups the ante with additions of potassium for hydration and recovery; magnesium for muscle, nerve, and apparently brain function; and sea salt for balancing blood sugar and pressure. It’s a beer you can—kinda—feel good about drinking.


This is the type of beer I always want in my fridge. I nearly finished the whole six-pack over a weekend, before remembering to save one for this review. I’d even buy this beer if it was alcohol-free, because it’s just that thirst-quenching. Easy Sport needs to be your go-to for long days in the sun this summer, because when it comes to sessionable beers, this one may be the best in its class.

ZX Ventures, a division within AB InBev, is an investor in October
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