Beer and music festivals were meant to go together (we should know), which is why we’re all for this can of pale ale that just announced the schedule of Riot Fest 2019. Rather than release fliers that will inevitably end up soggy and trampled on the ground, the festival organizers decided to showcase the line-up in style. Riot Fest Sucks Pale Ale features the world’s first-ever festival schedule wrapped around a beer can.
Riot Fest Sucks Pale Ale features the world’s first-ever festival schedule wrapped around a beer can.”
The beer itself is a mildly malt, crisp, easy-drinking number brewed by Goose Island. At 5.4% ABV, it’s sessionable enough that it won’t dehydrate you even after several hours of rocking out. After you chug the contents, peel off the wrapper to reveal the full three-day schedule, with acts ranging from The Flaming Lips to Blink182 to Jawbreaker.
If you can’t get your hands on one of these cans, which will be served at the Chicago music festival, you can always take a look at the lineup on the website. The 15th Riot Fest all goes down September 13th through 15th in Douglas Park, where there will be music and pale ales aplenty.