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On Museum Beer

  • Guest :Megan Williams of the Chicago Field Museum
  • Duration :20 min
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By Sarah Freeman, June 29, 2017

Usually, when you go to a museum, you look at art. At Chicago's Field Museum, though, you can drink a little art while you're at it. 

Director of Business Enterprises Megan Williams talks about the unique program that brought exhibits at the Field Museum to life through beer. Just as the museum represents different cultures and hopes to inspire discussion, beer can do the same. Why not combine these experiences?

And so, by working with local partners like Off Color, they've created a line of collaboration brews inspired by natural history. This thoughtful assortment showcase unique ingredients that connect to different installations at the museum or pay tribute to its most notable figures.

T-Rex beer, anyone?

 

Thanks to Remo Remoquillo for the header image.

ZX Ventures, a division within AB InBev, is an investor in October
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